Out of motives, out of desires, it is sad to see people using the wrong terminologies to call/describe certain things; and some using some terminologies to mean something else. It is even more unfortunate to see this happening in churches.
In order to hide the motives, they were covered with sweet and cute terms so that they seem so innocent. To list a few, terms like faith, study partners, devotion partners, joy, heart, etc.
Hence, truthfulness is lacking.
It is no wonder, when Jesus prophesied in Matthew 24:12 And because iniquity shall abound, the love of many shall wax cold.
By trying to justify oneself's motives and desires with the wrong terminologies, iniquities nevertheless keep building up, even to a point where one is fooled by oneself. Therefore unable to help it when things get worse, the love for God, eventually wax cold. Like the seed sown into stony places.
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