If someone thinks that the church should ingratiate itself with or please others so that they will serve or serve gladly, then this someone should shut up and be kept from the holy servitude of God. Such person has no place among the children of God.
No one is supposed to come to help, we all come to serve God under His mercy.
The Church should first maintain faithfulness to God's word and then with its best effort and wisdom, distribute care to others, to those who are truly in need, and not those who are pretending to be in need for it is obvious that their need is something else.